Why Is Sweden Worried About Hosting Eurovision 2026?
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The Swedish national broadcaster’s finance department expresses concern over a potential 2025 win, warning that hosting Eurovision again could force a scaled-down contest due to high costs.
The Swedish national broadcaster, SVT, incurred a loss of about 100 million SEK (About 9,000,000 Euro) from hosting Eurovision 2024, mainly due to the significant expenses involved in staging the event. Now, with Sweden considered a frontrunner to win Eurovision 2025 thanks to the band KAJ and their song “Bara Bada Bastu,” the broadcaster is expressing serious concern about the prospect of hosting again next year.
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"A win this year could mean next year's show will be smaller and darker to save money," says SVT’s Head of Programming, Anton Glanzelius. "There might be a smaller stage and lighting rig, but whatever we do, the costs will be substantial."
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